Ads for hotels and travel companies in the US
Travelers dream about a destination on Instagram, compare on Google, and book where they feel confident. We run travel and hotel digital advertising across those three stages: video to inspire, search to capture people who have already picked dates, and remarketing for those who hesitated. We target by country and season. This tourism marketing aims for direct bookings, so you rely less on booking site commissions.
Updated:
- More direct bookings
- Domestic and international travelers
- Seasonal campaigns
Direct bookings, fewer commissions
900+ projects delivered
Travel campaigns
Based on your type of business.
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Hotels and hostels
Bookings through your own engine.
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Tour operators and tours
Packages and experiences.
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Travel agencies
Domestic and international packages.
What travel advertising includes
Inspiration, decision, and booking.
Inspiration
- Video of the destination and the experience.
- Stories and reels.
- Audiences by travel interests.
Decision
- Destination and lodging searches.
- Ads in multiple languages.
- Targeting by country of origin.
Booking
- Direct booking tracking.
- Remarketing to people who checked dates.
- Report by season and market.
How we plan your travel campaign
Before you spend a single dollar, we set up proper tracking and define who we’re talking to and what counts as a result. Then we launch, optimize every week, and report to you in plain language.
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Step 1: Assessment
We review your business, your competitors, your current accounts, and what a customer is worth to you.
You: give us access to your accounts
You get: an assessment and measurable goals -
Step 2: Tracking
We set up conversions, pixels, and Google Tag Manager to track forms, phone calls, and WhatsApp.
You: agree with us on what counts as a conversion
You get: working conversion tracking -
Step 3: Strategy and ads
We define audiences, keywords, and budget, and we create the ads.
You: approve the copy and creatives
You get: campaigns ready to launch -
Step 4: Launch and optimization
We launch and adjust bids, audiences, ads, and budget every week.
You: tell us about lead quality
You get: documented optimizations -
Step 5: Report and decisions
We show you cost per lead and per customer, and what to do next month.
You: review the report with us
You get: a clear monthly report
Which acquisition strategy do you need? Find out in a minute
Four questions about your business so we can recommend where to start generating customers.
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Landing pages for campaigns
Tourism businesses we serve
From boutique hotels to adventure operators.
Hotels and glamping
Occupancy in the off-season.
Beach and nature destinations
Travelers from other cities and countries.
Tours and experiences
Packages booked in advance.
Relying on booking sites vs. selling direct
Booking sites bring volume, but they charge a commission on every night sold.
Booking sites only
- Commission
- On every booking.
- Guest data
- The booking site has it.
- Relationship
- Hard to reach them again.
- Off-seasons
- You depend on the booking site.
Booking sites plus your own ads
- Commission
- You only pay for the ads.
- Guest data
- It stays in your database.
- Relationship
- You can build loyalty.
- Off-seasons
- You turn on campaigns when you need them.
Want more guests to book directly with you? Let’s review your channels.
Travel and hotel digital advertising FAQ
Should I include licenses or registrations in my ads?
If your travel business needs a state or local license or registration, it's smart to show it in your ads when the rules require it. We include it in your creative and on your landing page.
Can you attract tourists from other countries?
Yes, we target by country and language; it’s common to work with the United States, Spain, Mexico, and other source markets.
How much should I invest?
It depends on the seasons you want to boost and the markets you choose. Your ad spend is paid directly to the platform and is separate from our management fee.
Do I need my own booking engine?
It helps a lot to measure and sell direct. If you don’t have one, we can start with WhatsApp or a form and integrate it later.
What other names is travel advertising known by?
Also known as tourism marketing, hotel advertising, travel agency ads, or hotel direct bookings. It ties in with lead forms, cost per lead, landing pages, WhatsApp, and CRM, which we review with you when your project needs them.
Can’t find your question?
Related services
Services that often complement this campaign.
Which of these services do you need?
For travel and hotels: these services are related, but they solve different things. Choose based on what you need.
- If you need to attract bookings with advertising: Travel and hotel digital advertising (you are here)
- If you need to rank your hotel or agency on Google: Travel and hotel SEO
- If you need an app for your guests: Travel and hotel app development
- If you need a website with direct bookings: Hotel and travel web design
Get a quote for your travel business’s advertising
Tell us what you offer, at which destination, and which seasons you want to boost.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.