Google Ads
Search, Shopping, Display, and YouTube.
Google Ads managementDigital advertising agency
We’re your digital advertising team: we set the strategy, choose the right channels, create the ads and landing pages, track every lead, and report to you clearly. With more than 10 years of building for businesses, we connect your ads with your website, your WhatsApp, and your CRM so your spend turns into customers.
Updated:
- Strategy, execution, and tracking
- Ads connected to your website and CRM
- One accountable team
Your paid media team
10 years building for businesses
What working with our agency includes
Everything ads need to sell.
Strategy
- Business and competitor assessment.
- Channels, budget, and goals.
- Messaging by audience.
Execution
- Campaigns on Google, Meta, LinkedIn, or TikTok.
- Creatives and copy.
- Landing pages.
Measurement
- Conversions and Google Tag Manager.
- Results dashboard.
- Monthly meetings.
Separate vendors or an integrated agency
When a different vendor handles each piece, no one owns the result.
| Aspect | Separate vendors | PACOWEB integrated agency |
|---|---|---|
| Accountability | Shared. | One team. |
| Website and ads | Disconnected. | Coordinated. |
| Measurement | Each one measures differently. | One dashboard. |
| Communication | Several meetings. | One point of contact. |
Looking for an agency that takes responsibility for results? Let’s talk.
Agency services
You can hire us for everything or for specific pieces.
Meta Ads
Facebook, Instagram, and WhatsApp.
Meta Ads managementLanding pages
Pages that convert.
Landing pages for ad campaignsAnalytics
Tracking and reporting.
Ad campaign analyticsHow we work as your agency
Before you spend a single dollar, we set up proper tracking and define who we’re talking to and what counts as a result. Then we launch, optimize every week, and report to you in plain language.
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Step 1: Assessment
We review your business, your competitors, your current accounts, and what a customer is worth to you.
You: give us access to your accounts
You get: an assessment and measurable goals -
Step 2: Tracking
We set up conversions, pixels, and Google Tag Manager to track forms, phone calls, and WhatsApp.
You: agree with us on what counts as a conversion
You get: working conversion tracking -
Step 3: Strategy and ads
We define audiences, keywords, and budget, and we create the ads.
You: approve the copy and creatives
You get: campaigns ready to launch -
Step 4: Launch and optimization
We launch and adjust bids, audiences, ads, and budget every week.
You: tell us about lead quality
You get: documented optimizations -
Step 5: Report and decisions
We show you cost per lead and per customer, and what to do next month.
You: review the report with us
You get: a clear monthly report
Industries we serve
Some of the industries we work with.
B2B services
Qualified leads for sales teams.
E-commerce
In-store sales tracked.
Health and wellness
Patients and appointments.
Which channel makes sense for you besides Google and Meta? Find out in a minute
Three questions to find out whether LinkedIn, TikTok, or a multichannel strategy fits you.
Your answers0 of 3
We recommend
Digital advertising agency
One team that plans, runs, and tracks all your advertising.
We recommend
LinkedIn Ads
Reach decision-makers by job title, company, and industry.
LinkedIn advertising
We recommend
Multichannel campaigns
All your channels with one goal and one budget.
Multichannel ad campaign management
Digital advertising agency FAQ
How do you charge?
With a monthly management fee based on channels and scope; ad spend is paid directly to the platforms.
Do you work with businesses in the United States?
Yes. We work remotely with businesses across the United States, Latin America, and Europe.
Will the accounts be in my name?
Yes. The ad accounts and their data belong to your company.
What reports do I get?
A monthly report and access to a dashboard with your key metrics.
What other names are used for a digital advertising agency?
Also known as a digital marketing agency, paid media agency, or performance marketing agency. It’s related to LinkedIn Ads, TikTok Ads, B2B advertising, multichannel campaigns, and audience targeting, topics we review with you when the project calls for them.
Can’t find your question?
Related services
Services that often complement this campaign.
Talk to our agency
Tell us about your business, your goals, and how much you spend or plan to spend on ads.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.
Your request0 of 6 required fields