Campaigns and launches
Comments turned into private conversations.
Instagram advertisingReply instantly to every DM and comment on your social channels
When you launch a campaign, DMs and comments saying “price” or “info” pour in at once, and many go unanswered. We build Instagram and Facebook Messenger bots that reply instantly, answer comments by private message, ask for the lead's details, and send them to your CRM or a sales rep. It's DM automation built on Meta's official API, so your social channels keep selling after business hours.
Updated:
- Comments answered privately
- Lead data in your CRM
- An agent available when needed
No direct message left unanswered
10 years building for businesses
What your Instagram and Messenger bot includes
Automated conversations on the social networks where your customers find you.
Replies
- Instant replies to direct messages.
- Direct message to anyone who comments a keyword.
- Replies to stories and mentions.
Capture
- Questions to qualify the lead.
- Capture of name, phone number, and product of interest.
- Contact sent to your CRM or a spreadsheet.
Human support
- Shared inbox for your team.
- Handoff to an agent with the full history.
- Business hours and after-hours messages.
Social media bot or WhatsApp bot
They're different channels with different rules.
| Aspect | WhatsApp automation | Instagram and Messenger bot |
|---|---|---|
| Where the conversation starts | The customer already has your number. | An ad, a post, or a story. |
| Triggers | Inbound messages and templates. | Direct messages, comments, mentions, and story replies. |
| Best for | Support, orders, and follow-up notifications. | Turning social reach into leads. |
| Meta's rules | 24-hour window and approved templates. | 24-hour window and limits on promotional messages. |
Do your posts get comments nobody answers? Tell us how many messages you get, and we'll build the bot.
Common uses for social media bots
Based on what you want from your posts and ads.
Giveaways and promotions
Entries logged without manual review.
Lead capture
Leads qualified and assigned instantly.
Lead capture and scoring automationIf your customers prefer to message you on WhatsApp.
WhatsApp Business automationHow we build your social media bot
We start with the process that takes up the most of your time, automate it, measure the savings, and move on to the next one. No never-ending projects.
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Step 1: Process mapping
We look at how the task is done today, who does it, how long it takes, and which tools it lives in.
You: walk us through the process step by step
You get: a process map and the current time spent -
Step 2: Workflow design
We define triggers, rules, exceptions, and the points where a person steps in.
You: validate the rules and exceptions
You get: a diagram of the automated workflow -
Step 3: Build and testing
We build the workflow with test data and run it alongside the manual process.
You: review the test results
You get: an automation working in testing -
Step 4: Go-live
We activate the workflow, set up error alerts, and train whoever supervises it.
You: appoint an internal owner
You get: a live workflow and an operations guide -
Step 5: Measurement and fine-tuning
We compare time spent and errors before and after, and fine-tune as needed.
You: report special cases to us
You get: a savings report and adjustments
Social media bots by type of business
Brands whose sales are driven by Instagram and Facebook.
Fashion and beauty
Price, sizes, and availability answered instantly.
Courses and academies
Program information and sign-ups from interested people.
Travel and hotels
Questions about dates and packages sent to reservations.
Which part of your sales process should you automate? Find out in a minute
Four questions about your sales process so we can recommend where to start.
Your answers0 of 4
We recommend
Automate the sales process
From first contact to close, with automated tasks and alerts.
Sales process automation
We recommend
Automate lead follow-up
Reminders and messages that keep every opportunity alive.
Lead follow-up automation
We recommend
Automate your CRM
Have the CRM fill itself and trigger the actions for each stage.
CRM automation
We recommend
Marketing automation
Campaigns, segments, and messages sent based on behavior.
Marketing automation
We recommend
Automate email
Welcome, nurture, and repeat-purchase sequences that run on their own.
Email automation
We recommend
Automate WhatsApp
Replies, catalogs, and alerts on WhatsApp Business through its official API.
WhatsApp Business automation
We recommend
Capture and score leads
Every contact logged, scored, and assigned instantly.
Lead capture and scoring automation
Instagram and Facebook Messenger bots FAQ
Is it safe for my Instagram account?
Yes, because we use Meta's official API, not tools that simulate clicks. To do this, your account must be a professional account linked to a Facebook page.
Can it reply to comments automatically?
Yes. When someone comments a keyword, the bot can reply publicly and send them a direct message with the information.
Does the bot use artificial intelligence?
It can. Menus and keywords are enough for simple flows; if messages vary a lot, we add AI with answers based on your information.
How much does an Instagram bot cost?
It depends on the flows, whether it includes AI, and the integrations with your CRM. We'll give you a fixed-price proposal after reviewing your typical messages.
What else are Instagram and Messenger bots called?
People also search for it as Instagram bot, Instagram auto-replies, Facebook Messenger chatbot, or automating direct messages. It's related to CRM, lead follow-up, automated email marketing, sales funnels, and lead qualification, topics we review with you when your project calls for them.
Can’t find your question?
Related services
Automations that usually go hand in hand with this one.
Get a quote for your Instagram and Messenger bot
Tell us how many messages and comments you get, what your customers ask, and where leads should go. We'll get back to you with a proposal.
- 1You contact us through the form or on WhatsApp.
- 2We talk about your business and what you need.
- 3You get the proposal in writing, with scope, timeline, and price.
Request your proposal
We reply during business hours (Bogotá time, UTC-5), usually the same day.
Your request0 of 6 required fields