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Step by step: everything you need to launch your online store

Launching an online store takes more than picking a pretty template. Here's the complete checklist, from business plan to electronic invoicing, so you can launch without surprises.

PWPACOWEB editorial team Published: Updated: 5 min read

Illustration for the PACOWEB blog article “Online store: what you need to build yours, step by step”

FAQ

Do I need to register my business to run an online store?

Generally, yes. An online store is a business establishment and must be registered in the commercial registry. Your accountant can confirm the requirements based on whether you operate as an individual or a legal entity.

How long does it take to build an online store?

It depends on the number of products, the integrations, and how ready your content is. A simple store with photos and copy ready to go launches much faster than one with a large catalog and inventory integrations.

Can I sell only through WhatsApp without a store?

You can, but it limits you. A store organizes your catalog, takes payments online, shows up on Google, and works overnight. Ideally, combine both channels.

What's the first thing I should do?

Define what you sell, to whom, and at what margin. Once that's clear, choosing a platform, payments, and shipping is much easier.

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